Built to show, not just to work
Brand, copy and positioning are included, not bolted on after. Your MVP looks like a company from the first click, because that is what an investor is judging.
From idea to investor-ready MVP, in days — not months
Certified Lovable Partner building fast, branded MVPs for Israeli pre-seed and seed founders — so your demo looks like the company you're raising to become, not a rough prototype.
MVP builds from $8,000 · the scope call is free · see our Certified Lovable Partner packages
Why founders bring me the first build
An MVP that raises money is a product and a story at the same time.
Days, not months
Most MVPs go live within two weeks of the scope call, so you're live before your next demo day or investor call. Scope is fixed to what the demo has to prove, so nothing gets built that does not earn its place.
Built by someone who's shipped his own SaaS
I built and launched Gazette Search — a real product with real users, not a deck. You get the judgment of someone who has shipped, supported by partner specialists where the build needs them.
Who this is for
Pre-seed and seed founders prepping for a raise or demo day
You need something investors can click through, not just hear about.
Founders validating an idea before hiring a dev team
Test real user behavior on a working product before committing to a full build.
Accelerators and agencies needing a fast-build partner for portfolio companies
A repeatable way to get multiple founders demo-ready on a tight timeline.
How it works
Four steps from a conversation to a live product — most MVPs go live within two weeks of the scope call.
01
Scope call (30 minutes)
We define the one core flow that has to work, not a full feature wishlist. Most MVPs fail by trying to build everything; we build the thing that proves your idea.
02
Build sprint (1-2 weeks)
I build in Lovable with brand and positioning layered in from the start — not a bare-bones prototype you'll need to redesign later.
03
Review and revise (1-2 rounds)
A live walkthrough, then targeted changes based on what you see, not a guessing game over email.
04
Launch
Deployed and demo-ready, with a clear path to scale past the MVP once you've raised or validated.
MVP builds from $8,000
One fixed price, agreed on the scope call before anything is built. Larger builds are quoted on scope, and an MVP often runs alongside an AEO sprint ($5,000–$9,000) or a full B2B website (from $15,000) once you've raised.
What's included
- Brand basics — logo treatment, type, colour and UI language
- Product narrative and on-screen copy that a stranger can follow
- Working product with the core flow a demo actually needs
- Accounts, login and a real database behind the screens
- Deployed to a live URL on your own domain
- Handover walkthrough and full ownership of the code
Need a marketing site alongside the build? That runs through my B2B Webflow agency engagements.
Common questions
A minimum viable product is the smallest working version of a product that proves the core idea with real users — one primary workflow, built properly, with everything optional removed. It is not a prototype or a clickable mockup: it runs, stores real data and can be put in front of customers or investors. The purpose is to learn or to raise, not to be feature-complete.
With an AI-native build process, most MVPs go live within two weeks of the scope call; traditional agency timelines for the same scope run two to four months. The variable is integration complexity, not design — payments, third-party APIs and compliance requirements add weeks. BrandingLab gives a real timeline on the scope call rather than a marketing number.
BrandingLab MVP builds start from $8,000, with the exact figure fixed on the free scope call before anything is built. Comparable agency MVP builds typically run $30,000–$80,000, because the hours go into hand-writing infrastructure that AI-native platforms now generate. Anything under roughly $5,000 is usually a template or a prototype rather than a working product.
For a rough prototype, founders can build it themselves with Lovable and should. Hiring makes sense when the product has to look and read like a funded company the first time someone outside the team sees it, and when the founder's time is worth more than learning a new toolchain under a fundraising deadline. BrandingLab uses the same AI-native tooling, so the cost sits far below a traditional agency while the product judgment and QA come from a senior partner.
With BrandingLab, the founder does, outright. The MVP ships as a standard React and Postgres codebase in a repository the client controls, so their own engineers or a future CTO can pick it up without a rewrite. There is no licence, no retainer requirement and no dependency on the agency to keep it running — worth confirming in writing with any agency, because some retain ownership until final payment or indefinitely.
One end-to-end workflow that actually works, real accounts and real stored data, a landing page that explains the product, and analytics so early traction can be shown. What can wait: settings screens, admin tooling, edge-case handling and anything a demo does not touch. Investors are judging whether the team can ship and whether users engage, not feature count.
For most MVPs, Lovable's built-in backend — accounts, database, file storage and server functions — covers it, which is why the timeline is weeks rather than months. Where an idea needs something the platform cannot handle, BrandingLab says so on the scope call rather than force-fitting it. The output is still a standard Postgres database the client owns.
The MVP is scoped to prove the idea, not to carry a company to Series A. Once it is validated or funded, the next phase gets scoped separately — further AI-native builds, or a move to a custom Webflow or React build once the product has outgrown the first version. Minor pivots during the build fit inside the revision rounds; a full change of direction resets the scope call rather than the price.