Structure
Sitemap, page goals and wireframes built from your positioning, plus the questions buyers ask AI.
Output
Approved sitemap and wireframes
02 · Build · Webflow design and build
A site your team can run
.
B2B Webflow design and build, with AEO wired in from the first component, not bolted on the week before launch.
Your marketing team publishes without waiting for a developer. AI tools can read every page. And it looks like the company you're becoming, not the one you were at seed.
Why Webflow
Control vs. variablesFor most B2B marketing sites, Webflow is the right call. When the site carries real product logic, like logins, dashboards or AI features, I'll tell you and recommend a custom React build instead.
| Variable | WordPress | Custom JavaScript app | Webflow |
|---|---|---|---|
| Marketing can publish | Yes, through plugins | Usually needs a developer | Yes, visually, without breaking the design |
| AI crawlers can read it | Yes | Often not, without server rendering | Yes, clean HTML on every page |
| Security and updates | Your job, plugin by plugin | Your developers' job | Handled by Webflow |
| Speed and hosting | Depends on the host | Depends on the setup | Global CDN included |
| Design freedom | Limited by the theme | Unlimited, but expensive | Unlimited, without the code |
The four-week sprint
Scope is fixed before week oneWeek 1
Week 2
Week 3
Week 4
Most sites: one sprint · 20+ templates: twoHandover: recorded walkthroughs for your team
Design
Key pages designed in your brand system, desktop and mobile, with real copy rather than lorem ipsum.
Output
Approved designs for every template
Build
A clean Webflow build on a class system your team can extend, with CMS collections for anything that repeats.
Output
Staging site to review
Launch
Schema, speed, redirects and a full check, then go-live and two weeks of fixes.
Output
Live site and team training
Standard in every build
Not add-onsSystem
Design system in Webflow
Variables, type scale and components, so new pages stay on brand.
System
CMS your team owns
Articles, case studies and team pages you can edit without help.
AEO
Schema on every page
Organization, Service, Article, FAQ and breadcrumb markup.
AEO
AI crawler access
Clean robots.txt, sitemap and llms.txt at launch.
Speed
Performance
Compressed images, lean scripts and fonts loaded properly.
Access
Accessibility
Contrast, focus states, headings and alt text checked before launch.
Data
Analytics
GA4 with AI referral traffic tracked as its own channel.
Handover
Training
Recorded walkthroughs of everything your team will edit.
Migration
Move without losing rankings
Most of a site's search value lives in its URLs. A migration keeps that value by mapping every old address to its new home before anything goes live.
- BeforeEvery URL mappedOld pages, articles and images matched to their new addresses.
- BeforeContent and metadata carried overTitles, descriptions and schema kept or improved, never lost.
- Launch301 redirects in placeVisitors and search engines land on the right page from day one.
- AfterWatched for 30 daysSearch Console and AI referrals checked weekly, with fixes made fast.
Build results
All work →
Most projects
Webflow website
$8–20k
fixed
Sitemap, wireframes and design
Webflow build with CMS
Schema, crawler access and llms.txt
Migration and redirects
Training and two weeks of fixes
After launch
Monthly AEO
$2.5–4.5k
/ month
Monthly AI visibility tracking
New answer pages and FAQs
Ongoing Webflow changes
A readout of what moved and why
Paid in stages: a deposit to book the sprint, then the balance across design approval and launch. Want AEO built in from day one? The first three founding AEO clients get 35% off the AEO sprint in exchange for a published case study.
Rand prices apply to companies based in South Africa. Webflow's own hosting plan is billed by Webflow in USD, about $23–$29 a month.
Common questions
Webflow, answered
How much does a B2B Webflow website cost?
Most projects land between $8,000 and $20,000, depending on the number of templates, CMS complexity and integrations. You get a one-page scope with a fixed price before anything is built.
How long does a Webflow build take?
Most sites launch in one four-week sprint. Larger sites with many templates take two. Timelines hold because the scope is fixed first and content is collected while design happens.
Should we use Webflow or WordPress?
Webflow suits B2B marketing sites that need to look premium and publish fast without plugin maintenance. WordPress makes sense if you depend on a specific plugin ecosystem. If your site carries product logic, a custom React build may be better.
Can our team edit the site after launch?
Yes. That's the point of Webflow. Your team edits pages and CMS content visually, and the design system stops edits from breaking the layout.
Is Webflow good for SEO and AI search?
Yes. Webflow serves clean HTML that search engines and AI crawlers can read, and it supports custom schema, redirects and fast global hosting.
Next experiment
Ready to rebuild
?
Book a discovery call. Within one business day you'll have a one-page scope, a timeline and a fixed price. Not sure the site is the problem? Run the free AI test first, or start with brand positioning.