Every color and radius on this page is bound to the BrandingLab Tokens variable collection. Switch the collection mode to Light to preview the light theme.
Large text — used for section intros and hero subtext across the site.
Body text — the default reading size. A site the marketing team can actually run, that holds up under AI search, and that does not need a developer to fix a typo.
Small muted text — captions, metadata, timestamps.
Card surface, hairline border, radius from tokens. This is the base card every article and case-study tile inherits from.
Read the article